As part of its global sustainability strategy, Ford partners with REPREVE to manufacture 100% recycled seat fabric, which will first be installed in the 2012 Focus Electric vehicle
Items tagged with strategy
I recently interviewed Kurt Kuehn, CFO of UPS for my forthcoming book, “The New Corporate Facts of Life” (AMACOM 2013). Kurt described how globalization has impacted the 105 year-old company, and continues to be a key strategic driver for the future. UPS went through a phase of building a global footprint, followed by a phase of adding broader capabilities.
Build the Global Brown Footprint
“It is not the strongest of the species that survives; nor the most intelligent that survives. It is the one that is most adaptable to change.” - Charles Darwin
Introduced yesterday, the new Ford Focus has a small bump in the car’s taillights that reduces turbulence just enough to increase gas mileage. Ford engineers refer to these minor tweaks as “one percenters” – details that increase fuel efficiency. The redesigned Focus is expected to get at least 40 mpg in highway driving.